The minimalist beauty brand Merit has recently announced a significant reduction in its product prices. Since launching in the UK, Merit has gained popularity with its well-crafted essentials and luxurious packaging. The brand now offers products at lower prices, making them more accessible to consumers. Additionally, it has expanded beyond makeup into skincare and fragrance, offering a comprehensive range of beauty products. This article provides an in-depth look at the best Merit products, highlighting their features and benefits.

Price Reductions and Market Expansion

Merit's recent price adjustments reflect the brand's growing efficiency and commitment to customer satisfaction. With most products now priced £5-£7 less, consumers can enjoy high-quality beauty essentials without breaking the bank. This strategic move aims to attract new customers while rewarding loyal fans. The brand’s expansion from its initial 10-product lineup to include skincare and fragrance demonstrates its versatility and ambition in the beauty market.

Since entering the UK market two years ago, Merit has rapidly grown its presence both domestically and internationally. The brand initially launched in the US in 2021 and quickly garnered attention for its blendable formulas and chic design. Now, with reduced prices on all items, including future launches, Merit is positioning itself as a cost-effective yet premium beauty choice. The brand’s success is evident in its viral hits like the balmy bronzer and dome-shaped blushers, which have become favorites among beauty enthusiasts. The price drop will likely further enhance its appeal and accessibility.

Top-Rated Products and Expert Review

A thorough evaluation of Merit’s offerings reveals standout products that deliver exceptional performance. An experienced beauty expert has tested each item, focusing on aspects such as packaging, color payoff, longevity, blendability, and value for money. This meticulous review process ensures that only the best products are recommended to consumers.

Louise Whitbread, a trusted beauty authority, has extensively reviewed Merit’s collection. Her hands-on experience with various makeup and skincare products makes her reviews detailed and reliable. For instance, she highlights the balmy bronzer for its natural glow and ease of application. The dome-shaped blushers receive praise for their buildable pigmentation and smooth texture. Additionally, the complexion stick stands out for its versatility and seamless finish. These top-performing products exemplify Merit’s commitment to quality and innovation. Consumers looking to invest in high-quality, affordable beauty items should consider adding these essentials to their routine.